Elwood Booth

This trade booth was designed for a clothing retailer specializing in jeans for skateboarders. The exterior of the booth resembles a shipping crate, while the interior was outfitted with large "trunks" clad in denim designed to resemble steamer trunks. The trade show booth effectively displays the products of two companies: Elwood specializes in jeans and t-shirts; Aesthetics concentrates on equipment like skateboard wheels and decks. While the brands and not differentiated on the inside, the outside distinguishes the brands through color and graphics, separated by the entrance.

Photo Credit: Czarina Buckingham